01
The context
The challenge
Create a wellness brand that avoids the overly clinical or generic visual language common in the category.
All work
Branding & art direction
Tide & Wave
A calm and sunlit wellness identity inspired by water, movement and outdoor experiences.
Expertise
02
Our response
The approach
An organic sun symbol, natural tones and immersive photography create a warm premium presence.
03
The result
What we built
A destination identity capable of communicating the atmosphere and promise of the experience immediately.
Next project
View project
Mino
Your project
Something to build, reposition or make memorable?
Tell us about the project. We’ll help determine the right direction before talking about deliverables.